What do entry-level marketing positions entail?
Marketing Jobs-Entry-level marketing jobs are those that need little or no prior expertise in the marketing field. For entry-level work, many firms require an Associate or Bachelor’s Degree in Marketing or a similar discipline. Some employers may accept candidates with work experience in a related industry, such as sales, in lieu of formal schooling. Interacting with clients, assisting with marketing plans, and acquiring and analysing data relating to response rates and SEO are all possible responsibilities.
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Salary for Marketing Interns
The income you’ll earn in an entry-level marketing position will vary depending on the type of work you do and where you work. The national average salary is roughly $45,000 per year.
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Jobs in Marketing at the Entry Level
Because marketing is such a large industry, there are numerous paths you might choose. Here are 12 marketing entry-level positions to consider.
1.Copywriter
Finding work as a copywriter could be a terrific option to consider if you have a way with words. You could work as a freelance writer or for an agency or firm as an in-house copywriter. As a marketing writer, you’ll be in charge of creating content for a company’s website, blog, and even print brochures and advertisements. You’ll collaborate directly with the SEO team to support their efforts, as well as the marketing analysts to see if your words are reaching the right people.
2.Assistant to the Marketer
A marketing assistant, as the title suggests, is usually the lowest-ranking employee in the department and serves as a point of contact for all. Because you’ll be doing a little bit of everything in this capacity, it’s a wonderful opportunity to gain experience in the marketing sector while also figuring out what kind of work you prefer.
3. Assist with digital marketing
Another “many hats” profession is a digital marketing assistant, however this one is focused solely on web-related responsibilities. This could entail working on social media campaigns one day and assisting with the creation of emails for an imminent launch the next.
This could be the ideal option for you if you’re looking for an entry-level digital marketing employment. You’ll gain a lot of experience with a variety of digital abilities, which will help you determine where you want to focus your efforts in the future when seeking for jobs or applying for promotions.
4.Assistant to the Media
The role of the media assistant has evolved as technology has progressed, but it is still critical. You’ll be assisting in the planning and execution of marketing campaigns across a variety of platforms, from traditional media like billboards and television to digital-first media like social media, so anticipate to work with a variety of people and teams.
Budgeting is a key part of the job of a media assistant, so knowing your statistics will help you move ahead. You’ll be watching the media to make sure ads are placed correctly, as well as reporting on coverage and ad results. It’s a lot to remember, but it’s a fun and interesting entry-level job.
5. Expert in social media marketing
It’s completely possible that, depending on your age, you’ve never known a world without social media! Working as a s
ocial media marketing professional could be a great fit if you’re very familiar with the ins and outs of several social networks like Facebook, Instagram, or TikTok.
Community interaction, which is responding to consumer or fan comments and messages, is an important element of this employment. You’ll also be in charge of creating various types of posts for each platform, keeping track of the social schedule, and reporting on interaction to the marketing team’s senior members.
6.Internship in Marketing
A marketing intern role is an excellent entry-level position for anyone interested in working in the marketing field. However, I am not a great lover of this work because it is too simple. This work will not provide you with many opportunities to gain new skills.
Furthermore, many people will want you to begin for free, which I also do not advocate.
But there’s good news: landing a marketing intern position is the simplest of all. This is the list’s most entry-level position.
Try applying for marketing intern positions if you’re having trouble breaking into the marketing sector and no one appears interested in hiring you.
You will have the opportunity to do so.
As an intern, you’ll be responsible for the following duties:
.Analyses and research
.Account management on social media
.Take care of advertising campaigns
.Assist the marketing team in their day-to-day activities.
.Make sales at the beginning level.
.Conduct some basic market research and look for breaking news and articles that .are currently trending. Analyze the performance of social marketing metrics.
.Prepare business development presentations.
.Make social media material and schedule it.
In the United States, the average marketing intern income is $11.71 per hour. The average hourly wage ranges from $7.25 to $19.92.
One advantage of working as a marketing intern is that you will have the opportunity to work with a variety of seasoned marketing professionals.
Indeed and Glassdoor have a lot of marketing intern jobs. Currently, there are over 13K job openings on Indeed.
A marketing intern’s job is straightforward and does not present many problems. This provides you with plenty of opportunities to study and enhance your abilities. While working as an intern, it is recommended that you choose your marketing field.
Specialization is necessary for professional advancement.
7.Public Relations Specialist,
Public relations assistant, public relations coordinator, public relations trainee, public relations intern, and other titles are all used to describe this position.
Whatever you name it, if you’re interested in public relations, this is a terrific place to start. You should have excellent communication skills, be well-presented, and be an expert at networking.
That is exactly what this profession entails.
As a public relations professional, you should:
.Assist in the implementation of the PR strategy
.Make contact with all stakeholders.
.Make press releases and disseminate them.
.Take care of media announcements
.Organize the event
.Prepare analyses and reports
The average annual pay is well over $74,000, and Indeed currently has over 2700 job openings.
8.Specialist in Email Marketing
This is a specialised position with a lot of room for advancement. Working as an email marketing specialist will teach you a lot about personalisation, copywriting, CRM, and landing sites.
Among the tasks are:
.Assist in the implementation of an email marketing strategy.
.Take care of email marketing software
.Produce and distribute newsletters
.Users can be segmented and lists can be created and managed.
.Create and maintain email marketing programmes.
.A/B testing should be done.
.Prepare reports and analyses.
8. Search Engine Optimization Expert
Another specialised entry-level job title for those interested in backlinks and search engine marketing is that of a search engine optimization (SEO) specialist. It’s a complex and difficult profession.
Because SEO is an industry that isn’t going anywhere for the next few years, the odds of growth are really strong. And, because it is a technological career, it will continue to be in high demand in the coming years.
Among the tasks are:
.Create and implement an SEO strategy.
.Audit your website on a frequent basis
.Obtain additional backlinks
.Optimize your website.
.Take care of technical SEO.
.Make use of SEO and analytics software.
.Conduct research and write reports
.Keep track of your SEO results.
.Collaborate with the content marketing team and other marketing teams
9.Associate in Content Marketing
The art of content marketing is getting a company’s website or product to appear in a Google search – ideally on the first page and in the first position. A significant portion of content marketing entails conducting research and writing blog posts. You’ll help find topics to write about, organise the copywriting process or write blogs yourself, and optimise blogs and webpages to rank higher in Google search results in this role.
10. Account Executive
For an entry-level position, an entry-level sales representative position has a high earning potential. Most salespeople are paid on commission, which means that if you’re prepared to put in the effort, you could make a lot of money.
This position is critical to the growth of a corporation. You’ll be representing the company to potential clients, therefore you’ll need to be a natural people person. If you enjoy talking to people and assisting them with their problems, sales may be a good fit for you.